5 years working experience, mainly in public relations, journalism, branding, corporate social responsibility and customer service. Positive and optimistic in life, I believe learning is a lifetime experience and challenging oneself will only make one better and stronger.
HAP SENG GROUP
October 2015 - Current
Responsible for the department's administration; e.g. claim, leave, procurement, filing, etc.
Develop, plan and execute CSR programmes. In charge of CSR initiatives' communications, including copywriting and creative writing.
Liaise with third parties (partners, service provider, etc).
Keep track of the financial flow of all CSR programmes and service providers.
bzBee Consult Sdn Bhd
October 2013 - September 2015
In charge of client liaison. Clients included Kellogg's, NAZA World, TERAJU, MaGIC, and Sentul Raya Sdn Bhd (SRSB).
Developed and coordinated strategic media activities for clients including forum engagement, press conference, media interviews and media engagement.
Developed collateral such as press release, brochure and fact sheet.
Adept in copywriting, proofreading and creative writing in Bahasa Malaysia and English.
Highly involved in advertisements’ conceptualisation.
Produced communications proposal, monthly report and media analysis for clients.
Managed and monitored activities involving event management; public relations; strategic communications; and crisis and issues management.
Astro Malaysia Holdings Bhd
July 2012 - August 2013
Appointed as the team leader.
Supervised team members’ performance and motivate them.
Delegated sub-tasks to team members to encourage teamwork spirit and sense of ownership.
Facilitated in driving higher sales.
Developed excellent skills in entertaining customers, marketing and multitasking.
Responsible in disseminating latest internal information, promotion and product knowledge.
Mentored new staff.
Rosie & Partners
April 2011 - December 2011
Highly participated in all aspects of branding activities especially in research, event management and government tender.
Actively involved in long-term marketing plans and materials development.
Conducted focus groups and interviews for research.
Analysed research findings and prepared research presentations.
Media Prima Bhd
July 2010 - November 2011
Assigned as a broadcast journalist for TV3 and ntv7.
Responsible in covering events and timely issues in various areas of politic, culture and economy.
Acquired excellent Bahasa Malaysia and English report writing skills and TV presentation.
Adept in assessing situations.
Developed flexible and adaptable character.