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Business Development Manager

MoneyTree Asia Pacific Pte Ltd







Hi there! Let me introduce myself.

Business Development | Education | Financial Literacy

Passionate about education and believes in experiential learning development instead of traditional learning methodology. Currently enabling the private and international schools to embed financial literacy as part of the entire education journey for children.

I have always been a start-up enthusiast and was previously responsible for spearheading business development efforts for Moneybay and Xendity. My experience in both partnership and business development generated over six (6) digit of sales revenue and partnered with major brands like Booking.com, Halal Trip, redBus, Zen Rooms.

Before FinTech, I overlooked numerous projects like Osiris International (Youth Empowerment Organisation), AppShack Asia (Venture Capital/Reality Show), AllChat World (Event Management System Startup). I am able to multitask efficiently, enjoy building teams and new products.

Since 2011, I played an active role in training and development with an international youth-run organization, AIESEC on a national and international scale namely in Hong Kong, Japan, and Thailand. To date, I still love to contribute back to the younger generation by sharing my experiences and career/entrepreneurial journey.

My skillsets include
Business Development
Talent Development
Team Building
My Working Experience
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Business Development Manager

MoneyTree Asia Pacific Pte Ltd

September 2019 - Current

As the leading financial literacy education provider in the region, MoneyTree specialises in providing financial literacy lessons for school going children and youth. We have a comprehensive program that has been developed to educate and engage kids through a fun-filled interactive program that brings the lessons to life.

For more information, please visit https://www.moneytree.asia/

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Head of Business Development


September 2018 - Current

Xendity accelerates and strengths identity verification processes by using e-KYC technology that requires facial recognition, making manual document authentication a thing of the past.

With Xendity, we are able to help your compliance team efficiently assess and process existing/new customers by streamlining their workflow and automating the screening and verification process even cross-referenced against international credit bureaus and watch list database.

- Responsible for account development, cold calling, assessing clients’ needs and identifying solutions required.
- Negotiated and closed new accounts by spearheading business development efforts.
- Collaborated with key stakeholders to meet compliance protocols and maximize clients’ experience

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Business Development cum Country Manager


August 2017 - July 2018

Moneybay is a Malaysian Financial Technology (FinTech) company offering digital cross-border currency exchange services. Tourist makes an online payment via Moneybay mobile app and collects their foreign currency from our partner merchants or independent agents.

Moneybay aims to be a go-to platform for all things travel, by offering core services such as currency exchange and aggregator for various travel-related services such as hotel booking, mobile roaming, attraction tickets, etc.

- Created new revenue stream by partnering up with brands to add more value and deliver a travel lifestyle platform to users.
- Reduced organisational expenses by handling commercial negotiation with key stakeholders.
- Exceeded job scope objectives and expectation by performing out of the norm and was promoted to a managerial position.

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Executive Assistant To The Chairman

KPD Solutions

June 2016 - June 2017

Was under the guidance of the chairman of over 20 multidisciplinary companies under his region; ranging from Youth Empowerment, Social Entrepreneurship, Mobile Applications, Travel, Venture Capital and Consulting namely Osiris International, ASA, and AllChat World.

- Organised corporate events and conferences locally and internationally around Asia Pacific.
- Conducted search on prospective corporate to evaluate needs and assembled materials needed for the proposals.
- Communicated with the general staff on The Chairman’s behalf and coordinated logistics with high level meetings both internal and externally.

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Founding Team

AllChat World

September 2016 - June 2017

AllChat World serves as a building block towards realizing the dream of a Smart Nation through creating a smart community through technology. With the aim to becoming a strong community builder, we are providing a platform which brings together Community Builder, Creative Marketplace, Communication, Connectivity and also Continuity & Sustainability.

- Grew company from my own idea to successfully raised early angel funding.
- Responsible for product roadmap regarding new concepts for future enhancements and features.
- Spread-headed business development, created revenue opportunities through our event management solution with brands.

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Director of The Internship Program

Osiris International

January 2016 - December 2016

The Internship Program is one of multiple extra-curricular programs championed by Osiris International, an international youth organization established in 2007. Led by experienced management and a board of influential business people, TIP is designed to scout for high potential individuals and provide them with the best real-world work experiences and mentoring, allowing them to achieve a significant edge when they graduate and move on to working life.

- Liaised with corporate partners for talent planning by understanding the partners business goals.
- Managed end-to-end talent internship program with talent recruitment, talent management and various learning development efforts.
- Delivered high-quality skill-based training for both public and private university students which impacted over 1000 youths in Malaysia.

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The Intern

Osiris International

April 2015 - December 2015

We are an international youth organization based in Kuala Lumpur, Malaysia. Inducted since December 2007, while responding to the Global Peace Festival in The Philippines, it was since then the idea of investing in youth came about. At Osiris International, we believe that every youth is special and valuable in every aspect! As our motto goes - All We Do Is Empowering Youth.

- Created and led two (2) projects related to youth empowerment and youth leadership.
- Part of a team that pioneered a project which connects App-preneurs to venture capitalist.
- Facilitated three (3) simulations (ASEAN Summit Simulation, Malaysia Court Case Simulation, APEC Summit Simulation) in an international conference.

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Manager of Talent Development

AIESEC In Malaysia

July 2013 - February 2014

AIESEC is a global platform for young people to explore and develop their leadership potential. We are a non-political, independent, not-for-profit organisation run by students and recent graduates of institutions of higher education. Its members are interested in world issues, leadership and management. AIESEC does not discriminate on the basis of ethnicity, gender, sexual orientation, religion or national/social origin.

- Organized over ten (10) training events to ensure the pipeline of facilitators of youth facilitators in AIESEC Malaysia.
- Utilise online resource (Dropbox, Google Drive) to complie and develop training modules for a more standardized and constant-content delivery.
- Part of a team that organised a conference for 600 Youth in Malaysia.

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Local Vice President of Project Management

AIESEC In Taylor's University

July 2012 - June 2013

AIESEC is a global platform for young people to explore and develop their leadership potential. We are a non-political, independent, not-for-profit organisation run by students and recent graduates of institutions of higher education. Its members are interested in world issues, leadership and management. AIESEC does not discriminate on the basis of ethnicity, gender, sexual orientation, religion or national/social origin.

- Managed two projects involving Children Development and HIV & AIDS Awareness in Malaysia.
- Impacted over 1000 youth in the areas of HIV & AIDS along with PT Foundation.

Speed Dating Kuala Lumpur By Cathy Lee
Rap Against STD by Durex Malaysia

Who I can help mentor
  • Students
  • Entrepreneurs
  • Working Professionals
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