Pamela
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Pamela

Senior Engagement Lead

GroupM

2

bookings

n/a

rating

23

skills

Hi there! Let me introduce myself.

Passionate about all things Digital. A integrated marketing and business strategist, with a focus in programmatic, digital, social and modern specialist marketing (e.g. CRM, Mobile, SEO, SEM).

My skillsets include
Advertising
Banking
CRM
Customer Relationship Management
Data Science
Digital Marketing
FMCG
Facebook Advertising
Food & Beverages
Google Adwords
Google Analytics
Information Technology & Services
Insurance
Marketing
Online Advertising
Programmatic
Retail
Retail Sales
Social Media
Social media
Strategic Planning
Strategic Planning & Analysis
Strategy
My Working Experience
Job def
Senior Engagement Lead

GroupM

September 2017 - Current


Job def
Business Director

iProspect

November 2015 - August 2017

In a nutshell, in charge of profits and loss for the client management team. Responsible for a team of 6. Oversees, strategises and executes on all digital marketing and advertising efforts. Experience in working with clients across a range of industries including technology, consumer/retail, FMCG, banking, insurance and B2B tech firms.


Job def
Senior Digital Account Manager

Leo Burnett Malaysia

January 2013 - November 2015

Oversees a team of 3. Working in tailoring Social Media to work for B2B, B2C, B2G and G2C initiatives. Kick-starting brainstorming sessions, presenting the ideas to the upper management and overseeing and managing all deliverables. Executes on social media management and content creation for Facebook, Twitter, YouTube and Instagram for clients.

My Education
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Environmental Science

University of Nottingham

February 2012 - December 2012

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Psychology

University of Adelaide

January 2009 - November 2012

Who I can help mentor
  • Students
  • Entrepreneurs
  • Working Professionals
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