What do you suggest for a university student to do in their free time other than assignments , etc. How do you start a career in digital marketing .

Hi Kon Wen Chun,

Good questions. For starters - I would really get clear of what you're passionate about or where your interest lies so when you graduate - you'll be entering the career that gives your the most satisfaction and enjoyment.

There are 2 personality tests that you can try out to get more clarity and they're both FREE; https://www.vip24.me/

The next thing I would recommend is to attend networking events when you're free or get involved with as much extra-curricular activities that the University has to offer to get yourself more marketable. If the University offers some part-time campus jobs - I'd look into getting some experiences into those roles as well.

On the 2nd part of your question - on how do you start - there are abundance of resources available online when it come to digital marketing and where to start. The world of digital marketing is evolving rapidly and the best ways to learn is to actually simply learn from the leaders in the area itself - namely the coined term; GAFA - Google, Apple, Facebook & Amazon (and Alibaba) where almost 80-90% of the world's web traffic originates from them. I'd recommend you go to www.idigital.my to download a FREE copy of a strategic digital toolkit (like a marketing playbook) that allows you to design & transform the future of any business ala GAFA.

On starting a career in this area - you can apply as an intern at digital marketing agencies (just Google it - there are plenty out there) or if you want - do check out some current vacancies here; http://sml.my/2xjobs as this company is always looking to hire digital savvy talents.

Hope this helps!
p/s: Do also enjoy your FREE time as much as possible too as when you start the hustle in the career, you'd probably gonna miss them the most! ;)


Your time in uni is a bedrock on which the rest of your life is built. You will never get that time back again so think hard about how you spend it.

Do anything that builds your network of diverse connections. Community service work is a great place to start - the world needs genuinely caring people more than ever. Develop lifelong friendships and invest in them. Live intensely and purposefully as you do things to serve others. It'll help you develop a humble attitude which will in turn serve you very well in life.

Do something that could potentially be valuable someday. If you start in your uni days, bet your life someday it'll be useful, as long as you keep improving it and gaining the compounding effect of time. It could sound silly at first, but if you keep at it and apply your time to it, you'll be far ahead in 10 years time.